WINE REPORT 2023

WINE REPORT 2023

We have the pleasure to present to your attention the latest consumer report on Wine consumption in Bulgaria 2023.

Here are some of the main take outs:

  • Gender plays a significant role in determining the alcoholic beverages preferences.
  • The most important factor for assessing the quality of the wine is to be produced from a known cellar.
  • The number of consumers increases while the frequency of purchase is lower at the same weight of consumption.
  • The development of the wine purchase channels is driven by the modern trade and specialized stores.
  • Prices are under raise, but not in the capital.

You can download the detailed report here:

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